by KellyB | Sep 29, 2020 | Blog
Phew! It’s been some year so far, hasn’t it? Just one more quarter left in 2020. Who would have imagined in January that we would all be living and working in pandemic quarantine world? This was not on any predictions for 2020 that I read before this year! Now we...
by KellyB | Sep 15, 2020 | Blog
Welcome to the third (and final) installation of my blog posts praising the value of secondary market research. I hope that three posts in a row helps to instill in you some fraction of the exultant enthusiasm I have for using online research to guide my decision...
by KellyB | Sep 1, 2020 | Blog
If you read my last blog post, I attempted to point out the value and significance of doing some secondary research about your industry to help guide your decision-making process. And if you’ve read any of my other blog posts, you may have noticed a recurring...
by KellyB | Aug 18, 2020 | Blog
I am clearly dating myself here, but back in the Stone Age when I was in college and the Internet hadn’t been invented yet, research was done in a very different manner. You couldn’t just ask Google or Siri or Alexa to find an answer to your question, you had to...
by KellyB | Aug 4, 2020 | Blog
As a business owner, you face decisions every day. Some of them are easy: Do I need to add nice pants to my outfit, or is my “Zoom shirt” enough today? And some of them are much harder: How can I find more customers when my marketing plan relies so heavily on...
