Digital Marketing for Skeptics

Hello, my fellow small business owners,

and welcome to this free class!

You’re in the right place if you are a small B2B business owner who has grown weary of the cost and complexity of digital marketing. I bet you get most of your business from relationships – long-time customers and referrals from those customers.  In that case, what’s the point of focusing on your online presence?

BUT – do you sometimes think  ‘Maybe I could find more new customers if I did more online?’

How do you do that?  Where do you get started?

It can feel like you’re throwing money and time against a wall, hoping that something sticks and someone finds your business in the vast online world.

Practical Tips, Easy to Implement

I’d love to help you through the process with this free class.  This class consists of seven audio messages that are on average five minutes long.  You get one message sent to your email each day.  Take the five minutes to listen or read the lesson underneath the audio image.  Then take FIVE MORE MINUTES to do something right away to help move you forward.

I am NOT selling any digital marketing services and I don’t want to re-do your website.  I want you to feel more comfortable in the world of digital marketing without all the lingo and acronyms.  I want you to think strategically about how you can take advantage of what you share or read online.  I want to help you make more personal connections through these online resources so you can do what you do best – meet the needs of your customers!

What’s Covered in the Class

In this series of seven free classes, we will address the following:

  • Do we even need digital marketing?
  • How well does social media marketing work?
  • How well does search engine optimization (SEO) work?
  • How well does search engine marketing (SEM) work?
  • What information should be on my website?
  • How can I better define my ideal customers?
  • How can I make personal connections in an online world?
  • How can I be strategic with my time and money when promoting my business online?

You will be receiving an email with a link to each of the seven classes every day for seven days.  Be sure to look for the “Things to think about”  and “One Thing to do Right Now” for each lesson in order to get the most from the course.

Check your email now for the first lesson!

I’m Kelly Berry, your instructor


I have been working with entrepreneurs, start-ups and small business owners since 2005, as a consultant, trainer, researcher and peer group facilitator.  I have worked with hundreds of small businesses and started seeing how common many of the issues and challenges were, even across very different industries.  That is what led to Learn Start Grow and this free course Digital Marketing for Skeptics.

As a small business owner working with small business owners and married to a small business owner, I have become a champion of the value, necessity and incredible capabilities of small businesses.  But sometimes it seems like the world of Big Tech and giant corporations is working against us.  This course is an initial step in my mission to bring small businesses together to help each other.

The first part of my post-college career was spent working for big businesses, contending with mixed messages from management, massive layoffs, goals and activities that seemed mismatched and a sense that I had no control over my career path.  I left my last full-time job as an undergrad and MBA instructor at a University to start my consulting business in 2005.  Since then, I have become a Certified Market Research Specialist and Team Leader for the National Center for Economic Gardening, a licensed CEO Peer Group facilitator, an online instructor and community facilitator for small businesses, and recognized as the Business Women of the Year (in 2018) by my regional Women’s Business Center.

Thanks for joining me on this journey – I hope you find value and see new ways to grow your small business!