Speaking and Writing

For Small Business Organizations and Owners

Writing

  • Received the AIIP Connections Writer’s Award, April 2019
  • Regular contributor to the AIIP Blog – example post: Too much thinking, not enough doing?
  • Biweekly blog posts shared on this website since May 2020
  • Need an article or some website content written for your small B2B business? Contact me for a consultation to see how I can help

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Speaking

  • Don’t Ask Your Mom: How to Validate Your Idea Through Market Research
    • For start-ups or businesses adding a new service or product
    • Workshop format or webinar format
    • Can include one-on-one coaching
  • Time for Business Self Reflection? Try the Business Model Canvas
    • For entrepreneurs or small business owners with existing businesses
    • Workshop format with a focus on strategic planning
    • 30 minutes – 1 hour depending on Q&A and discussion

PAST SPEAKING ENGAGEMENTS:

  • Association for Independent Information Professionals
    • Don’t Ask Your Mom: How to Validate Your Idea Through Market Research, May 2021 (virtually)
    • Small Fish in a Big Pond, Presented at the AIIP Virtual Conference, April 2021
    • Info Pro Grow: Tools and Tips for Growing your Small Business, April 2021 Online Workshop
    • Time for Business Self Reflection? Try the Business Model Canvas, January 2020 (virtually)
  • HCDC, Cincinnati Area Economic Development
    • Don’t Ask Your Mom: How to Validate Your Idea Through Market Research, October 2021 (virtually)
  • Eau Claire CoLab
    • Don’t Ask Your Mom: How to Validate Your Idea Through Market Research, March 2021 (virtually)
  • Red Letter Grant
    • Time for Business Self Reflection? Try the Business Model Canvas, June 2020 (virtually)
  • Eau Claire WI Chamber of Commerce
    • Digital Marketing for Skeptics, Presented at the HOME Page Digital Marketing Virtual Conference, December 8, 2021
    • Your Business Model (not Business Plan),May 17, 2018
    • Success is No Accident – Strategic Planning for Small Business,September 21, 2017
    • Target Market Analysis for Small Business,September 9, 2014
    • Musky Tank Mixer
      • Defining Your Market Drives Your Business Plan,October 18, 2017
      • Marketing, Selling and Branding,February 8, 2017
      • Western Wisconsin Women’s Business Conference
        • Business Planning & Market Research Tools to Vet Your Ideas,May 22, 2018
        • Target Market Analysis,April 30, 2015
        • Paycheck to Profit Panel,April 17, 2008
        • Business Plan Development,May 18, 2006

                I Also Give Hands-On Workshops & Talks

                Interested in having me speak at your event or to your business? I love serving as a trainer and facilitator to help your small business find new ways to grow and new methods for prioritizing strategy and marketing.  Contact me for a free consultation to learn more.