Seven Tips for Creating Content That Converts

Seven Tips for Creating Content That Converts

Hey there, my fellow business owners!  If you read any small business journals (Inc., Fast Company, Forbes, Entrepreneur, etc.) then you have probably heard a little bit about the importance of content in your marketing plan.  As a matter of fact, over 90% of...
The Game is Rigged

The Game is Rigged

Many years ago, my husband and I took a trip to Vegas for our anniversary and to escape our young kids for a while.  That might not seem out of the ordinary for most couples. But for statistical analysts like me, choosing to go somewhere where the main source of...
Welcome Great Resigners!

Welcome Great Resigners!

According to the Bureau of Labor Statistics, every month since July 2021 at least four million Americans have quit their jobs.  While most of them left to go to another employer, there has also been a significant increase in the number of new business...
Going Viral

Going Viral

A funny thing happened to me this week as I started work on my blog.  Well, not funny, ha ha, but funny unexpected.  I tested positive for COVID.  That seemed like an inconceivable thing to happen to me.  I wear my mask in the grocery store even if others don’t!  I am...